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Want to find out more about copywriting, editing, publishing or the vagaries of freelance life? Of course you do! Then dip your toe into my blog.


How to fix wordiness (without losing your voice)
As a copyeditor, I’m often briefed to remove wordiness. But what is it, why is it bad and where do you draw the line? First, let’s get...
May 10, 20243 min read
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Should you write now and edit later?
‘Write now and edit later. ’ I hear this mantra all the time. Writing teachers push it because it helps you beat writer’s block and speed...
Apr 10, 20243 min read
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5 easy ways to liven up boring topics
Are you writing about a topic that’s drier than a dingo’s kidney? If so, you’re not alone. I’ve pumped out press releases for academic...
Sep 10, 20233 min read
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7 tips for writing irresistible product descriptions
I still remember the first product descriptions I ever wrote. They were for an e-commerce selling quilts. Straightforward stuff, right?...
Sep 3, 20235 min read
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6 grammar rules you can break when you're writing copy
I need to come clean about something. For years – maybe all my life – I used to say ‘far and few between’ when I should’ve been saying...
Aug 26, 20235 min read
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Why you should use the KISS principle in your writing
Are you a KISS fan? (And no, I don't mean the band!) For those who don’t know, KISS is short for 'keep it simple, stupid' (yes, there's a...
Jul 30, 20232 min read
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Do you have writing blind spots?
Let's get real for a sec. Have you ever looked at your writing – and I mean really looked – and thought there was room for improvement?...
Jul 21, 20232 min read
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